ADVERTISING SOLUTIONS
The array of advertising opportunities, from billboards to newspapers to magazines to radio to TV to website advertising, can be mind-boggling. Moreover, it's easy for an organization to overspend on an advertising campaign without realizing it, which is why it's critical to establish a plan that is designed to reach the goals of the firm or organization.
Put our 30-plus years of advertising/media/marketing/public relations experience to work for you in helping you design an affordable, effective and creative advertising plan that will not bust your budget.
CRISIS COMMUNICATIONS
Avoiding contact with the press is an instinctive first reaction when a crisis strikes your organization. However, experience has proven that avoiding the press in the face of a negative event is no more helpful than the proverbial ostrich that hides it head in the ground at the first sign of danger.
The best way to be prepared for handling a crisis is to develop a crisis communication plan, to secure training for key personnel in your organization and/or to have a crisis communication expert on call should an incident occur that requires outside expertise.
With more than 30 years of media experience as a newspaper reporter, editor and publisher, Alan Blanchard, who has also been trained in crisis communications, is able to prepare your public relations personnel and CEO to be ready in the event that calamity strikes your organization.
Once prepared, the crisis is still a crisis, but having a plan in place and knowing what to expect from the media and how to communicate effectively, proactively and professionally.
For additional services, please go to the Client Services page.
The array of advertising opportunities, from billboards to newspapers to magazines to radio to TV to website advertising, can be mind-boggling. Moreover, it's easy for an organization to overspend on an advertising campaign without realizing it, which is why it's critical to establish a plan that is designed to reach the goals of the firm or organization.
Put our 30-plus years of advertising/media/marketing/public relations experience to work for you in helping you design an affordable, effective and creative advertising plan that will not bust your budget.
CRISIS COMMUNICATIONS
Avoiding contact with the press is an instinctive first reaction when a crisis strikes your organization. However, experience has proven that avoiding the press in the face of a negative event is no more helpful than the proverbial ostrich that hides it head in the ground at the first sign of danger.
The best way to be prepared for handling a crisis is to develop a crisis communication plan, to secure training for key personnel in your organization and/or to have a crisis communication expert on call should an incident occur that requires outside expertise.
With more than 30 years of media experience as a newspaper reporter, editor and publisher, Alan Blanchard, who has also been trained in crisis communications, is able to prepare your public relations personnel and CEO to be ready in the event that calamity strikes your organization.
Once prepared, the crisis is still a crisis, but having a plan in place and knowing what to expect from the media and how to communicate effectively, proactively and professionally.
For additional services, please go to the Client Services page.